Email Campaign – Quarries Promotion – Milestone Group
Task
- Email campaign: Promotion of own by the company quarries, Milestone Group
Objectives
- Increase quarries’ awareness
- Increase brand awareness
- Promote quarries & products
- Establish company’s online presence
- Indirectly promote new material: Milestone Aspron
Implementation
- Media: Mailchimp & Vtiger CRM
- Drone quadcopter flight through video
- Market needs analysis
- Quarries’ & products’ preview
- Interactive & user friendly template
- Useful information & qualitative content
- Call to action
Results
- Objectives accomplished
- Subscribers: 2247
- Open rate: 31,4%
- Click through rate: 8,9%
About the author
Chronis Angelidis
Passionate about Advertising, Marketing, Management, Branding, User Experience and Football.
Thank you for visiting my personal website! I hope that you will enjoy your stay.
Chronis Angelidis