Milestone Group - E-mail Marketing10
Email Campaign – New Material: Thassos Pagos – Milestone Group

Task

  • Email campaign: Introduction of new material, Thassos Pagos, Milestone Group

Objectives

  • Increase new product’s awareness
  • Promote new product
  • Establish company’s online presence

Implementation

  • Media: Mailchimp & Vtiger CRM
  • Market needs analysis
  • Interactive & user friendly template
  • Useful information & qualitative content
  • Special Offers

Results

  • Objectives accomplished
  • Subscribers: 2299
  • Open rate: 29,4%
  • Click through rate: 4,2%
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