Email Campaign – Market Penetration: Australia-New Zealand – Milestone Group
Task
- Email campaign: Market Penetration, Australia & New Zealand, Milestone Group
Objectives
- Increase market penetration
- Promote products
- Establish company’s presence in specific market
Implementation
- Media: Mailchimp & Vtiger CRM
- Market needs analysis
- Interactive & user friendly template
- Useful information & qualitative content
- Products list
- Call to action
Results
- Objectives accomplished
- Subscribers: 142
- Open rate: 31,9%
- Click through rate: 5,9%
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